Tohoshinki whose in the peak of their popularity is starring in “Pinky” September CM. This is their first solo CM performance in Japan, while the new song that flows along with the CM, it’s “Endlessly Sweet” (to be released on September 23th as digital single). Currently this activity has been becoming hot issue.The 5 members together appear in the new CM of re-born tablet candy “Pinky”. Tohoshinki’s 2 CM series “SHINKI ITTEN” and “Alaska White Breath” is broadcasted since this September.
SHINKI slogan “SHINKI” (Junsu) “ITTEN” (Yuchon) “New” (Jejung) “Pinky” (Changmin) “!” The members call one word each. Yunho is in charge of “!” and becomes the only member who doesn’t get any line. “I want to have a line, please.” With such theme, the CF appears in cute content. During the filming, the 5 members were greatly attracted in this line of Yunho.
Meanwhile for “Alaska White Breath” is having a contrast image. In the middle of white mist, the five people standing with serious cool looks is really worth seeing.
The CM was filmed in studio in middle of Tokyo on July 27th, taken over 12 hours. “Alaska White Breath” series was filmed in reverse movement from the CM result. After the members voice had been recorded, “CUT!” then the five people were gathered around the camera to get “perfection” check. The filming was very long, yet the members didn’t show any weary expression, instead there were many times “once more!” words came from the members themselves to seek some retake scenes showing how cooperative they were despites the exhaustion.
Frente, the international distributor of “Pinky” explained the reason of the appointment of Tohoshinki as their CM stars, “Different from the past, our current target is also included the young adult women, which is perfect for the image of Tohoshinki.”.
source: 3 Asian
trans: sharingyoochun@wordpress
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